Storyboarding

I am now onto my fourth draft of storyboards and I now feel confident that the ideas are correct and relate to our productand brand.
We decided to put the style of football boot into three categories: Heritage, Speed and Power.
We did this because we felt it was the best way as well as giving the boot an individual feel, as well as allowing the potential buyers to put themselves into one category or another. As a result this gives us the opportunity to affect a wider audience and consequently this means more sales.

The idea for Heritage came from the opening of Troy. I got the idea to watch troy after researching and finding out that Nike was the goddess of victory in greek mythology, as a result this lead me to watch Troy, allowing me to associate the product with the greek mythology, being that it's Heritage.

The idea for power was originally based around Wayne Rooney's goal against Newcastle, http://video.google.co.uk/videosearch?q=wayne+rooney+vs+newcastle&hl=en&emb=0&aq=0&oq=wayne+rooney+vs+#q=wayne%20rooney%20vs%20newcastle&hl=en&emb=0

Due to not being able to use more than four or five shots from professional cameras, this lead me to come up with a similar idea but instead of doing a comparison, it would just be the player with the boots. As a result showing the power of the players.

The third story board is all about speed, the pace of the advert will be fast to highlight the speed aspect of the advert, with fast clips of players dribbling and moving the ball quickly.

As of yet I have spent over fifteen hours storyboarding and I still have two storyboards to completely finish. I estimate this will take me another five hours at least.